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It’s been a whirlwind year for changes at The Walt Disney Company.

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©Disney

Bob Iger is back as CEO, park passes got an update, Genie+ changes are on the way, and a few executive shakeups have hit the House of Mouse. And now, with Disney+ being a “number one priority” for Iger, we have an update on just how that division of the Company is doing.

On August 9th, The Walt Disney Company released its earnings report for the third quarter of fiscal year 2023 (Q3 of FY 2023) and we gained some insight as to how various aspects of the Company are performing — including Iger’s top priority: improving streaming and Disney+.

In the report, we learned that the total number of Disney+ subscribers is now 146.1 million. This statistic represents the number of Domestic, International, and Hotstar subscribers combined.

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©Disney

In comparison, the last earnings report (from May 2023) showed 157.8 million subscribers, which was a decrease from the prior report as well. That means that, between last quarter and this one, Disney+ lost 11.7 million subscribers.

From that statistic, it looks like Iger’s “number one priority” isn’t going great. However, subscriber numbers are only one measure of success when it comes to Disney+.

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There’s even a Disney+ Day in Disney World!

Despite this, Disney reported that “Direct-to-Consumer revenues for the quarter increased 9% to $5.5 billion.” They noted that this improvement was “due to higher subscription revenue and a decrease in marketing costs, partially offset by higher programming and production costs and lower advertising revenue.”

Although Disney+ lost subscribers, the average monthly revenue per paid subscriber “increased from $7.14 to $7.31 due to higher per-subscriber advertising revenue.” Bob Iger noted that around 40% of Disney+ subscribers are choosing the ad-supported option.

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©Disney

So subscriber numbers went down, but an increase in ad revenue and price increases for the services helped to offset that loss. Disney stated that the average monthly revenue per paid subscriber is up for domestic, international, and Disney+ Core as a whole.

We’ll be keeping up with more news from The Walt Disney Company, so be sure to stay tuned to DFB for more.

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The post NEWS on Disney CEO Bob Iger's "Number One Priority" first appeared on the disney food blog.

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