Guests Are Spending MORE at the Disney Parks — Here’s WHY

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If you’ve found yourself spending a LOT more at Disney Parks recently, you’re not alone, and now we know why.

©Disney || Bob Chapek

Today is the first Earnings Call of 2022 for the Walt Disney Company, covering their Quarterly Earnings Report from their first quarter. We just learned about the growth of guest spending at Disney Parks, and here’s what you need to know.

According to the Quarterly Earnings Report, guest spending has grown at Disney Parks, which is attributed to a few different reasons, including higher average per capita ticket revenue, due to attendance as well as the addition of Genie+ and Lightning Lanes. Genie+ costs $15 to $20 per day, per person for a selection of Disney Parks rides, with some Lightning Lanes available for purchase a la carte.

Lightning Lane

According to the Walt Disney Company, revenue also grew due to an increase in guest spending on food, drinks, and merchandise, as well as higher daily hotel room rates, which were caused by operating costs, volume growth, and higher marketing spending. While tickets and parking rates were increased in Disneyland, Disney World recently enacted hundreds of price increases on food and beverages, and we’ve noted the increase in hotel rates as well.

Grand Floridian Hotel & Spa

You might have noticed your Disney vacation budget increasing quite a bit, and these might be some of the reasons why. We’ll be continuing to report on the Q1 Earnings Call today, so stay tuned to DFB for more news and updates from the Walt Disney Company.

Why you’ll pay MORE to get LESS in Disney World.

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Are you surprised by the reasons behind guest spending growth? Tell us in the comments.

The post Guests Are Spending MORE at the Disney Parks -- Here's WHY first appeared on the disney food blog.

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